Prife operates within the well being and wellness MLM good. The corporate claims it was based in Malaysia in 2021.
Established in 2021 with headquarters in Kuala Lumpur, Malaysia, Prife Worldwide has quickly gained world acclaim.
Now, we’re a worldwide community advertising and marketing firm working in additional than 80 nations and areas worldwide together with the US, Europe, Africa, Asia, Australia, New Zealand and others.
Steven Lai is credited as Prife’s founder and President.
Word I used to be unable to confirm the “greater than 37 years of intensive expertise within the community advertising and marketing trade” declare.
He served because the Government Director of a famend community advertising and marketing firm, producing billions of US {dollars} in annual turnover.
This may very well be as a result of language-barriers however the truth that nothing Lai was purportedly concerned in previous to Prife on raises a purple flag.
Learn on for a full overview of Prife’s MLM alternative.
Prife’s Merchandise
Prife has no retailable services or products.
Prife associates achieve entry to a variety of merchandise with doubtful well being claims hooked up.
Prife’s flagship merchandise, iTeraCare, look like hairdryers with purported “terahertz wave frequency”.
Terahertz wave frequency is discovered between far infrared and microwave, with a wavelength of between 0.03mm to 3mm.
IONShield is a purported private filtration gadget you put on round your neck.
Prife claims their IONShield product can shield wearers from smoke, haze, micro organism & viruses and industrial and environmental air pollution.
7Wonders is a water filter Prife markets as a method to unlock “well being miracles” by way of “therapeutic properties present in water”.
iTera-Bio is a foot spa that “prompts the mobile power” and a bunch of different stuff:
There’s additionally iTera-Bio Lite, a foot massager that… does the identical stuff:
Different merchandise marketed by Prife embody:
- Arowave important oils
- Ti-ResT – “combines the essences of Tiger Milk Mushroom, Antrodia Camphorata Mushroom, Cordyceps Sinensis, and pomegranate, a conventional Asian treatment that’s helpful for respiratory well being and immunity”
- LifeMeal – “dietary drink filled with 15 wholesome substances”
- EMF Defend – “shield your self from the dangerous results of non-ionizing EMF (Electromagnetic Subject) radiation”
- ProBio-Gem – probiotic complement
- Redfores – “female Foam Wash which powered by the Pure Anti-Infective Power of Mangroves Essence (SATEERA)”
- Renew Patch – non-transdermal plastic patches that Prife claims “promote[s] elevated power, vitality and longevity”
- KH Alfalfa – alfalfa complement
- MintBliss – peppermint important oil
- Nattokinase Bacillus Natto – natto complement
- Tengpin Tea – tea from Taiwan
- Diamond Life – deer antler and cordyceps complement
- Premium Golden Clam – clam complement
- OxyTap – water oxygenator
- Takara Patch – a “detox patch” utilized to the foot
- Aqua3 – “nourishing physique cream”
- Envy-Spec – blue mild filter glasses
- Sacha Inchi Nuts – sacha inchi (mountain peanut) complement
- Agarwood Fragrance – “agarwood important oil is mixed with fragrance”
- Agarwood Oil – agarwood important oil
- SpringLife – “miraculous cell nutrient resolution” made out of silicon
- Scalar Power – a watch, bangle and plastic disc purportedly made with “scalar know-how”
- Aurora Optics Sun shades – sun shades with “destructive ions on glasses’ temples (and) body”
- Luxe Beau – “luxurious anti-aging skincare”
- HydraCare Socks – “helps forestall and deal with cracking or peeling, softens lifeless pores and skin, and improves the feel of tough pores and skin on the ft”
- NXGEN – magical unending supply of “terahertz irradiation”
- CellFood Plus – seawater and seaweed drops
- 6 In 1 On the spot Espresso – maca, ginseng and ganoderma mushroom espresso
Word that Prife doesn’t present any product pricing on its web site.
Prife’s Compensation Plan
Prife fails to supply customers with compensation particulars on its web site.
The next evaluation relies on Prife compensation documentation supplied by Prife associates within the Philippines and US.
Prife pays commissions on recruitment of associates and any subsequent product purchases (assumed, see overview conclusion).
Recruitment Commissions
Prife associates pay $320 to $3200 after they join. This payment is used to pay a fee to whoever recruited them:
- recruit a Silver tier affiliate and obtain $20
- recruit a Gold tier affiliate and obtain $60
- recruit a Diamond tier affiliate and obtain $200
Residual Commissions
Prife pays residual commissions by way of a binary compensation construction.
A binary compensation construction locations an affiliate on the high of a binary staff, break up into two sides (left and proper):
The primary stage of the binary staff homes two positions. The second stage of the binary staff is generated by splitting these first two positions into one other two positions every (4 positions).
Subsequent ranges of the binary staff are generated as required, with every new stage housing twice as many positions because the earlier stage.
Positions within the binary staff are crammed by way of direct and oblique recruitment of associates. Word there isn’t any restrict to how deep a binary staff can develop.
Prife restricts residual commissions from the fourth binary staff stage. This successfully means Prife associates should construct a downline of thirty associates to qualify for residual commissions.
Prife pays residual commissions as a share of gross sales quantity generated throughout the binary staff from the fourth stage.
- recruitment of a Silver tier affiliate into the binary staff generates 200 GV
- recruitment of a Gold tier affiliate into the binary staff generates 600 GV
- recruitment of a Diamond tier affiliate into the binary staff generates 2000 GV
GV stands for “Group Quantity”. It’s how Prife tracks gross sales quantity per affiliate recruited.
Particular residual fee charges are decided by how a lot a Prife affiliate spent after they signed up:
- Silver tier associates earn an 8% residual fee, capped at $300 a day
- Gold tier associates earn a ten% residual fee, capped at $900 a day
- Diamond tier associates earn a 12% residual fee, capped at $3720 a day
Matching Bonus
Prife pays a Matching Bonus by way of a unilevel compensation construction.
A unilevel compensation construction locations an affiliate on the high of a unilevel staff, with each personally recruited affiliate positioned immediately underneath them (stage 1):
If any stage 1 associates recruit new associates, they’re positioned on stage 2 of the unique affiliate’s unilevel staff.
If any stage 2 associates recruit new associates, they’re positioned on stage 3 and so forth and so forth down a theoretical infinite variety of ranges.
Prife caps the Matching Bonus at six unilevel staff ranges.
What number of ranges a Prife affiliate earns the Matching Bonus on is set by how a lot they paid in charges after they have been recruited:
- Silver tier associates earn a ten% match on stage 1 (personally recruited associates), 5% on ranges 2 to 4, 4% on ranges 5 to 7, 3% on ranges 8 to 10 and a couple of% on stage 11
- Gold tier associates earn a ten% match on stage 1, 5% on ranges 2 to 4, 4% on ranges 5 to 7, 3% on ranges 8 to 10, 2% on ranges 11 to 13 and 1% on ranges 14 to 16
- Diamond tier associates earn a ten% match on stage 1, 5% on ranges 2 to 4, 4% on ranges 5 to 7, 3% on ranges 8 to 10, 2% on ranges 11 to 13 and 1% on ranges 14 to 21
Degree Pairing Bonus
The Degree Pairing Bonus pays a bonus when an newly recruited affiliate tier is matched on either side of the binary staff on the identical stage.
A match could be two recruited associates at and tier (e.g. Gold and Gold, Silver and Silver and so forth.). Word that just one Degree Pairing Bonus is paid out per binary staff stage.
The Degree Pairing Bonus is paid out as 40% of GV generated when an affiliate tier is matched:
- a Silver match is 40% of 200 GV
- a Gold match is 40% of 600 GV
- a Diamond match is 40% of 2000 GV
Becoming a member of Prife
Prife affiliate membership prices between $320 and $3200:
- Silver – $320 for one iTeraCare traditional gadget
- Gold – $960 for one iTeraCare Premium gadget or three iTeraCare traditional gadgets
- Diamond – $3200 for one iTeraCare Professional gadget or ten iTeraCare traditional gadgets
A $30 month-to-month payment is payable to earn on all MLM commissions.
Prife Conclusion
Prife is a clearcut pyramid scheme. Newly recruited associates join and pay a payment, which is used to pay whoever recruited them.
There aren’t any retail gross sales and god is aware of how the remainder of Prife’s merchandise match into the compensation plan past the preliminary recruitment packages.
This isn’t talked about in Prife’s compensation documentation. I’m guessing although that every merchandise has a GV quantity hooked up to it, which is paid out by way of residual commissions (binary staff).
Getting again to Prife’s recruitment packages, no person wants ten iTeraCare gadgets – not to mention a single hairdryer for $3200. That is apparent stock loading which, if current, is a robust indication an MLM firm operates as a pyramid scheme.
And on that word, Prife’s product vary is a mix of whitelabeled Alibaba merchandise and dietary supplements of largely unknown origin.
Whereas there’s loads of kookiness on provide, let’s focus in on Prife’s flagship iTeraCare hairdryers.
One of many essential pillars of success for Prife is the prevalence of its i-TeraCare product. Its flagship product i-TeraCare, gives unimaginable well being advantages with a give attention to Terahertz know-how.
Make no mistake, all these gadgets do is blow scorching hair round. Whether or not that leaves you feeling heat and fuzzy inside is right down to a heating factor. Prife’s iTeraCare gadgets haven’t been independently examined.
That is evident by means of the Philippine FDA issuing an iTeraCare “medical gadget” warning in Could 2024.
The FDA verified by way of post-marketing surveillance that the abovementioned medical gadget product isn’t notified and no corresponding Product Notification Certificates has been issued.
All involved institutions are warned to not distribute, advertis, or promote the stated violative medical gadget product till the Product Notification Certificates is issued, in any other case, regulatory actions and sanctions shall be strictly pursued.
Prife hasn’t submitted their iTeraCare merchandise as medical gadgets in order that the related advertising and marketing claims are examined, as a result of all they’re doing is shopping for client grade items from Alibaba (or equal).
Prife’s iTeraCare Professional gadget is flogged to newly recruited associates for $3200. You will get the very same gadget shipped to you immediately for $269.
Prife’s different iTeraCare gadgets can be found direct to client from the identical producer:
I additionally couldn’t assist however discover a good quantity of Prife’s merchandise aren’t accessible in Canada.
Maybe the corporate has already run into regulatory issues there (or seeing because the merchandise are generic client items, maybe they’ve already raised purple flags).
Imagine it or not, Prife working a pyramid scheme and promoting Alibaba merchandise at a large markup isn’t the worst factor concerning the firm.
Prife launched in the course of the COVID-19 pandemic and its advertising and marketing displays this.
Naturally with Prife making unlawful unsubstantiated medical claims to market its merchandise, so too does its associates.
Within the Philippines Prife associates are advertising and marketing “wanding providers” as a “self-healing mechanism” to deal with psoriasis, and Parkinson’s illness.
In Ghana Prife associates are opening up “medical facilities”:
On the frontend Spintex Medical Middle sufferers are promised remedy for all method of illnesses. The backend of the enterprise sees Spintex Medical Middle recruits its sufferers into Prife:
As appalling as what’s being executed within the open is, spare a thought for the unlawful Prife advertising and marketing happening behind closed doorways:
Malaysia sadly has a reasonably poor file of coping with MLM associated fraud. So don’t anticipate a lot there.
Particularly when Prife is generally focusing on victims outdoors of Malaysia. As of November 2024, SimilarWeb tracked high sources of web site site visitors to Prife’s web site because the US (72%), Vietnam (12%), the Philippines (7%) and Malaysia (4%).
In case you’re questioning why this nonsense hasn’t popped up on the FDA’s or FTC’s radar but, that very same month SimilarWeb tracked simply ~18,000 month-to-month visits to Prife’s web site.
If the unlawful medical declare advertising and marketing continues (and it’s been there since launch so why wouldn’t it?), hopefully a regulatory investigation is triggered.
Between Prife’s anti-consumer due-diligence choices, working a pyramid scheme and unlawful unsubstantiated medical claims, and Steven Lai’s unhealthy obsession with solely showing in public sporting a fedora…
…as an MLM firm Prife is a straightforward arduous move. On the very least if you wish to attempt Prife’s overpriced hairdryers, buy them immediately from the factories in China.
At worst you’ll be out just a few hundred {dollars}, which positive beats the choice.