Content material Advertising Professionals Evaluate: Steven Rachel’s gifting scheme


Content material Advertising Professionals fails to supply possession or govt info on its web site.

At time of publication Content material Advertising Professionals’ homepage is a “coming quickly…” placeholder:

That is misleading, as Content material Advertising Professionals touchdown pages are energetic:

On mentioned touchdown pages we discover Steven Rachel. On YouTube, Rachel cites himself as a “co-founder of Content material Advertising Professionals”.

Circa 2022 Rachel was selling Xifra Way of life:

Xifra Way of life collapsed in mid 2022. The Decentra Universe reboot was short-lived and didn’t go wherever.

There may be some overlap right here with Xifra Way of life, however since 2022 Rachel has promoted:

A few 12 months in the past Rachel jumped on the AI advertising bandwagon…

…this brings us to Rachel launching Content material Advertising Professionals.

As all the time, if an MLM firm is just not brazenly upfront about who’s operating or owns it, assume lengthy and exhausting about becoming a member of and/or handing over any cash.

Content material Advertising Professionals’ Merchandise

Content material Advertising Professionals has no retailable services or products.

Associates are solely capable of market Content material Advertising Professionals affiliate membership itself.

Content material Advertising Professionals affiliate membership supplies entry to digital advertising programs put collectively by Steven Rachel.

Content material Advertising Professionals’ Compensation Plan

Content material Advertising Professionals associates present $100 to $1000 to one another.

  • Designer Pack – $100
  • Creator Pack – $250
  • Influencer Pack – $500
  • Professional Pack – $1000

These gifting funds qualify Content material Advertising Professionals associates to obtain gifting funds from subsequently recruited associates.

Notice {that a} Content material Advertising Professionals affiliate should be “certified” at at tier somebody they recruit buys into. If not, that gifting cost is handed upline to the primary “certified” affiliate.

Upline gifting cost pass-ups are tracked through a unilevel compensation construction:

As per the unilevel staff diagram above, gifting funds from decrease tiers could be handed upline to Content material Advertising Professionals associates who’ve purchased in at greater tiers.

Becoming a member of Content material Advertising Professionals

  • Designer Pack – $100 + $25 admin price
  • Creator Pack – $250 + 50 admin price
  • Influencer Pack – $500 + 100 admin price
  • Professional Pack – $1000 + $200 admin price

Content material Advertising Professionals Conclusion

The issue with gifting schemes is, like several pyramid scheme variant, they inevitably collapse.

When a gifting scheme collapses, math ensures the vast majority of individuals take a loss.

Infinity Processing System ran out of recent victims in early 2024. Web Earnings System misplaced 75% of its month-to-month web site site visitors over the previous three months and can also be lifeless.

Content material Advertising Professionals sees Steve Rachel launch his personal gifting scheme.

As proprietor of Content material Advertising Professionals, Rachel is the company-wide upline. Rachel additionally grifts a $25 to $200 price from every participant (extra if gifting tiers are purchased into sequentially).

The opposite downside with gifting schemes is that they’re unlawful. They’re investigated and prosecuted as fraudulent enterprise alternatives by the USPS, FTC and DOJ.

Breaking down regulatory compliance, when you could have individuals paying individuals in MLM you’re operating a gifting scheme.

This enterprise mannequin renders no matter is connected to the mannequin, digital advertising programs on this occasion, irrelevant. Consider it just like the previous “however we’ve got merchandise!” pyramid scheme protection.

A latest instance of a gifting scheme being taken down by US authorities is Blessings In No Time (BINT).

The FTC filed swimsuit in opposition to BINT’s co-founders in June 2021. The DOJ adopted up with prison costs in November 2023.

One other instance is 8 Determine Dream Way of life. Initially taken down by the FTC in 2019, the 8 Determine Dream Way of life defendants settled for $31.9 million in 2020.

The DOJ adopted up with 8 Determine Dream Way of life arrests in January 2024.

As with all MLM gifting schemes, as soon as affiliate recruitment dries up so too will gifting funds.

It will ultimately trigger a collapse, ensuing within the majority of Content material Advertising Professionals associates dropping cash.